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体验式消费需求释放 暑期消费市场活力涌动_我的网站

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Santiago Gamboa, writer and minister counselor of the Embassy of Colombia in China, (left) and Héctor Abad Faciolince, a Colombian novelist, writer and journalist at a sharing session at the Embassy of the Republic of Colombia in China on August 18, 2026. Photo: Dong Feng/GT
The Embassy of the Republic of Colombia in China hosted a colloquium with Héctor Abad Faciolince, a Colombian novelist, writer and journalist. The writer shared on Tuesday his growth journey from a journalist to achieve his dream as a writer, his observation of the Colombian society and his impression about the changes in China.
In a fully packed hall, Minister Plenipotentiary Jose Fernando Bermúdez Cendales said in his opening remarks that the event is part of an initiative to bring Colombian culture closer to the Chinese public while simultaneously creating new spaces for dialogue and exchange between the two countries.
Bermúdez said that Abad's visit to China offers a particularly valuable opportunity to showcase the richness of our literature and to strengthen the cultural and human bridges connecting Colombia and China.
The session, chaired by Santiago Gamboa, writer and minister counselor of the Colombian Embassy, focused on the career and body of work of Abad and in particular,
El olvido que seremos (Oblivion: A Memoir).
Abad's book is a seminal work of contemporary Colombian literature in which personal and family memory engage deeply with Colombia's recent history. Its translation into Chinese allows this story to reach new readers and represents an extraordinary opportunity to bring both societies closer together through literature, per some commentators.
"We hope this gathering will be an open conversation among cultures, readers, and experiences, and a new expression of the friendship that Colombia and China continue to build," said Bermúdez.
Abad, one of the most important voices in contemporary Latin American literature, shared with the Global Times that this is his second trip in China. The last time he visited the country was two decades ago.
This time, in his eyes, China has changed a lot. In many ways, the country stands for the future of the world.
Abad said he is surprised to see how much Chinese people are depending on the electric devices and network to communicate in a virtual world, and said that he felt "like an alien."
Talking about his interaction with readers in Shanghai, Abad smiled, saying that the readers selected some phrases from his book and asked him to write down as part of the autography and signature for them.
In his book,
El Olvido Que Seremos (The Oblivion We Will Be), which is acclaimed as a "love letter from a son to his father," is not only a deeply affectionate look back at familial bonds but also a courageous attempt to defy oblivion.
Rooted in true events,
The Oblivion We Will Be chronicles the life of his own father. Abad noted that his father was killed in August 1987 - nearly forty years ago.
In the Western literary tradition, a father is often portrayed as a distant or even negative figure. His father, however, was "totally different - a man of love and deep sense of responsibility in both the public sphere and his family life."
Such image of a benevolent, non-authoritarian father has impressed his Chinese readers as well, he said.
As a physician, Abad's father dedicated his life to addressing fundamental issues affecting people's well-being, such as drinking water quality and public health, steadfast in the belief that the world could be made better through action.
Abad's work addresses themes such as memory, violence, inequality, and the human condition, deeply marked by the murder of his father, an event that inspired his most iconic book, The Oblivion We Will Be was published in Chinese by Writer's Publishing House in Beijing in July.
。 当前正值暑期,多地纷纷推出特色文旅活动和惠民措施,亲子研学、避暑旅居、夜间集市等沉浸式体验式消费需求不断释放。
“工厂游”丰富体验 金山牧场是光明乳业高端系列鲜牛奶的核心奶源基地,也是深受上海亲子家庭欢迎的研学打卡点之一,每周的进厂参观的预约名额几乎是“手慢无”。

B | “我们日接待量在200人左右,基本上预约开放后二十分钟就已经都约完了。”光明新鲜牧场解说员张琦介绍。 游客说,“能实实在在在现场看到这个产品是一步步怎么生产出来的。

C | ” 中国旅行社协会发布的《2026年中国研学旅游市场景气调查报告》显示,“科技创新研学”“自然科学研学”等领域位居研学市场最具潜力的细分领域前列。

D | 根据去哪儿7月初发布的《2026暑假出行报告》,“工业研学”相关产品热度同比增长超五成。 在上海长兴岛,人们可以通过团队预约方式走进振华重工集团和江南造船厂参观,感受“中国制造”加速迈向“中国智造”的过程。 “从这边可以看到基地生产的所有岸桥,我们也常常称之为是‘岸桥的万博馆’。在看到这些庞大的产品之后,我们也会油然而生一种民族的自豪感。”上海振华重工长兴分公司讲解员沈意锦说。

E | 从厂区到景区,从第二产业到第三产业,越来越多的企业和科研机构开始将原本封闭的生产线、展厅、实验室等改造为公众可以近距离体验的科技研学场景。 “清凉游”撬动增量 避暑是暑期大众出游的主要需求之一。今年暑期,人们的目光不再局限于传统避暑胜地,而是向着高纬度、高海拔、高性价比的“20度清凉圈”出发。 “临夏气候凉爽,风凉凉的。

F | ”游客魏智文说,“感觉就是天然的避暑宝地。” 甘肃省临夏州森林草甸、高山湖泊资源种类丰富,夏季平均气温22摄氏度,有着得天独厚的避暑条件。

G | 这是甘肃省临夏县太子山云上河州景区远景。汤晓亮摄 “我们在完善旅游配套设施的基础上,上线了山地游玩项目,还结合民族特色,打造了民俗演绎、非遗体验等消费场景,让游客从短暂停留变为深度体验。

H | ”甘肃省临夏县文体广电和旅游局副局长侯玉霞告诉记者。 据去哪儿旅行发布的《2026年避暑游报告》,7月以来,“避暑”“纳凉”等相关关键词搜索量环比上月增长230%,热门“20度清凉圈”城市酒店预订量同比增长超五成。

I | “入夏以来,我们沿太子山旅游大通道的游客持续增多,露营、民宿一到周末全部订满。旅游业火起来,也带动周边村民摆摊、务工,大家都能分享到文旅红利。”花儿飞扬(临夏)文化发展有限公司负责人石学忠说。 从甘肃省临夏县县城远眺太子山。

J | 汤晓亮摄 在“室内雪场”中享受雪上飞驰,也是今年暑期出游的新选择之一。

K | 去哪儿旅行数据显示,7月以来,全国室内滑雪预订量同比翻番。

L | 在江苏太仓阿尔卑斯雪场,暑期青少年培训项目热度爆棚。此外,“万人泼雪节”“雪山啤酒节”等活动同步开展,让这个长三角冰雪地标在暑期格外热闹。 江苏太仓阿尔卑斯国际度假区品牌营销总经理李玲告诉记者,“我们致力于打破‘一张雪票仅限滑雪’的逻辑,将滑雪从冬季运动变成集娱乐、社交、演艺于一体的微度假方式。暑期带动周边酒店预订量同比增长约四成。” 在江苏无锡滨湖区热雪奇迹滑雪场入口处,不少家长带着孩子报名青少年滑雪培训课程。

M | 发(耿浩明摄) “夜间游”拉长链条 夜市、夜游、夜探,花样玩法也带热夏夜消费市场。

N | 在湖南省怀化市芷江侗族自治县,和平湖夜游项目运用声光电技术,巧妙地将水岸风光、侗族风情等内容深度串联,在这个暑假迅速“出圈”。

o | 游客黄梓洋说,“两岸的灯光特别美,坐在船上特别惬意,没有大城市的那种喧嚣,挺让人放松的。

p | ” 据介绍,借助夜游项目,芷江夜经济产业链不断延伸,集聚区汇聚商户268家,夜间营业占比达91%,年营业收入突破2000万元。 在贵州三都县,“村村出队伍,寨寨有骑手”的赛马盛会“村马”正在暑期接连上演。

q | 借赛事人气,三都县升级文旅配套、盘活夜游资源,探索出一条“赛事引客、服务留客、业态旺市”的文旅融合新路。 “我们周末客房入住率比平时要高很多。”一家酒店的前台接待员陆荣秀介绍,“我们会保持实惠价格、做好贴心服务,让来玩的游客玩得尽兴,住得踏实,吃得安心。” 7月以来,在上海,“博物馆奇妙夜”、沉浸式演艺等文化消费场景不断拓展;在北京,“夜爬”“水乐园”等新玩法层出不穷;在湖北鄂州,暑期“夜经济”向多元夜间消费业态转变……多业态的百花齐放,激活着暑期消费新动能,有效拉动多行业发展。 8月5日,游客在甘肃省敦煌夜市游览。发(张晓亮摄) 兰州理工大学管理学院教授王里克说,“消费活力的增长,体现出我们国家居民的消费正向服务消费、体验消费和融合消费转换。亲子研学、避暑旅游、体育赛事、夜间演艺这些多元化场景,正在把潜在需求转化为现实购买力,拓宽了消费的时间边界、空间半径和内容层次。

r | 文旅、商贸、体育、交通这些业态相互嵌入,又通过产业关联和消费乘数效应,带动餐饮住宿、文创零售、交通出行这些同步增长。” 8月2日,市民游客在滁州琅琊山体验森林漂流(无人机照片)。发(计成军摄) 统筹:吴炜玲 编导:董琳娜 作者:张梦洁、张智敏、陈思、祁晓娣 配音:王帅龙 音视频部制作。
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